Premium membership includes a complete vendor profile, one guest post, and product placement in our shopping guides.
Premium Shoppers is for businesses selling a wedding product, so if you provide a service, Premium Leads is the one that fits. Run a wedding venue? See Premium Venues.
One of your products featured inside a Love & Lavender shopping guide, alongside the other ideas couples are comparing.
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Editorial Description
Your product is included natively into our shopping recommendation guide, not displayed as an advertisement.
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Direct Link to Your Shop
Readers click through to your website or online store. No affiliate links, no commission, no revenue share.
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Established Guides Only
We recommend guides already receiving 200+ visitors per month. On average, our guides receive around 1,500 monthly visits.
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Pinterest Promotion
We promote the guide your product appears in on our Pinterest account, for as long as your membership is active.
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Traffic Reporting
Your link carries a UTM tag, so you can see visits and outbound clicks in your own analytics.
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Guest Post After Three Months
Stay three months and your membership adds an editorial article about your brand, with a backlink to your website.
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Vendor Profile
A public listing page for your business, indexed by Google and visible to couples browsing the directory.
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Gallery
Showcase your products in a gallery of up to 50 images plus video.
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Reviews
Collect and display verified reviews from past customers, including testimonials from your Google Business Profile as well as reviews submitted directly on your website.
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Verified Badge
A verified badge on your listing to signal legitimacy and help you stand out from unverified entries.
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Dashboard & Analytics
See how many couples view your profile and which content drives the most interest.
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Real Wedding Submissions
Submit your real wedding features from your dashboard for editorial consideration. Published weddings link back to your profile.
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Pricing
Show your price range on your profile, and list individual products with their prices, so couples know what to expect before they get in touch.
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Contact Widget
Couples can message you directly from your profile page.
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Social Media Links
Instagram, Facebook, Pinterest and your other channels, visible on your profile.
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Link to Your Website
A do-follow link from our DA57 domain to yours, from your profile page.
Couples reading our shopping guides are often ready to buy.
An actual placement: your product name, photograph, editorial description and a link to your shop.
Someone searching for wedding invitations, favors or guest books has already decided they need one. They are working out which one. That is a very different reader from someone scrolling past an advertisement.
Our membership includes a product placement feature that puts your product inside that decision, in the article they found while looking for the best product to buy. They see the product and, if they like it, they click through to your shop.
We have hundreds of established wedding and gift guides receiving thousands of visitors each month. The shoppers are already here, actively comparing products. Add yours to the list and take advantage of the traffic we receive.
Your guest post
Write for us, or let us write it for you.
After three months of membership, your plan adds a guest post: a full editorial article on Love & Lavender built around a topic that fits your brand and something couples are already searching for.
It is a chance to explain what you make and how you make it, answer the questions customers ask before they buy, and show your products properly. The article carries a link back to your website.
You can write the first draft yourself, or we can write it for you. You approve the topic and the final copy before anything is published.
Pinterest promotion included
We send Pinterest traffic to the guide your product is in.
A placement in a shopping guide is worth nothing if couples never see the guide. Your membership includes ongoing Pinterest promotion of the article your product appears in, published to our Pinterest account and its audience. Readers arrive on the guide, see your product in context, and click through to your shop.
We do not recommend product placements in guides receiving fewer than 200 visits a month.
Let’s look at a guide with 200 visits per month. If 5% of readers click your product, that is 10 shoppers a month. If your shop converts 2.5% of them, that is roughly three orders a year. Whether premium membership will make financial sense depends on average order value. Here is how the same three orders play out for three different products:
Boyfriend gift
$9.99 each · 1 per order
About $30 in sales
Premium membership does not pay for itself
Bridesmaid dress
$299 each · 4 per order
About $3,588 in sales
Premium membership is profitable
Engagement ring
$2,500 each · 1 per order
About $7,500 in sales
Premium membership is profitable
Keep in mind, 200 visits a month is the low end of what we recommend, not our average. Our guides average 1,500 a month. And direct sales are not the only reason to want a placement: exposure to an engaged audience, a link from an established wedding site, and a spot beside the products couples are already comparing all have value that this arithmetic does not capture.
We design and publish pins daily.
Pinterest keyword research
Every pin targets a topic couples are already searching for on Pinterest.
Optimizing pins for search
Pins are designed to bring valuable traffic to the articles your product is placed in.
Promotion and monitoring
We monitor traffic and pin performance, and use what we learn to shape our Pinterest strategy so the article keeps receiving visitors.
The audience
We put your product in front of couples planning weddings.
Your product and your profile are published on a wedding website receiving 86,000 visits each month.
The shopping guide your product is placed in is promoted through a Pinterest account generating 3.8 to 5.8 million monthly views, from an audience already looking at weddings and planning.
Around 67% of the Love & Lavender website audience is based in the United States.
Love & Lavender publishes original editorial across every stage of wedding planning, written for the way couples search on Google and Pinterest. Shopping guides in these areas do exceptionally well with our audience:
No. Your membership guarantees the placement, the link and the promotion described on this page. Whether that turns into sales depends on demand for your product category, your pricing and photography, seasonality and how well your own shop converts visitors. Premium Shoppers buys you qualified exposure and direct traffic. It cannot buy you sales.
Can I choose which article my product goes in?
You can ask for a particular guide, but we cannot guarantee placement in that specific guide. The final placement comes down to editorial relevance, how the article is performing and whether there is space in it. We do not recommend placing products with fewer than 200 monthly visitors — unless your goal is brand awareness. We will always suggest the strongest appropriate placement for your product.
Is every product accepted?
No. Products have to be relevant to our readers and meet our editorial and visual standards. We decline products that are not a good fit, and we will refund and cancel your membership if we cannot place your product.
How many products are included?
One membership covers one product in one guide. If you want a second product placed, or the same product in a second guide, that is a second membership.
Can I change the featured product later?
Yes. If the item is discontinued or replaced, you can ask us to swap it for another approved product from the same brand and category.
How long does the placement stay live?
For as long as your membership is active. If you cancel, we remove the placement and the promotional links at the end of the month you have paid for. The guide itself stays published, and we carry on promoting it.
Do you take a commission on what I sell?
No. There are no affiliate links, no sales commission and no revenue sharing. Customers go directly to your website or online store and you keep 100% of the sale.
How do I know whether it is working?
Your link carries a UTM tag, so visits from the guide show up in your own analytics under a source you can identify. You are not relying on our word for the traffic.
How does billing work, and can I cancel?
Premium Shoppers is billed monthly and renews automatically. You can cancel at any time and there is no notice period and no cancellation fee. Cancelling stops the next renewal rather than refunding the month in progress, so your membership runs to the end of the period you have paid for. After that your profile stays live on the free Starter membership. Product businesses cannot sign up for Starter directly, but you keep it once you have been a premium member.
What is the launch price, exactly?
$99 a month instead of $129, for the first 20 approved brands. If you are one of them, you will be grandfathered into that rate for at least a year, and likely longer.
I sell a service, not a product. Is this for me?
No. Premium Shoppers is built for brands selling something couples buy online. If you provide a wedding service, Premium Leads is the one that fits, and if you run a wedding venue, Premium Venues is.
Get your product into a guide couples already read.
One product, featured in a relevant Love & Lavender shopping guide, with a link to your shop, and promoted on Pinterest. $99/month launch rate for the first 20 brands, normally $129.
